Daniel Beals

With nearly seven years in journalism, including roles as an Investigative Producer and Executive Producer, Daniel developed a strong understanding of newsrooms and how to pitch stories for maximum coverage. In 2022, he transitioned to marketing — focusing on hearing aids and audiology services — where he gained extensive experience working with seniors and understanding the connection between hearing health and cognitive well-being.

Daniel’s interest in senior living stems from personal experience; having seen firsthand the impact of quality care on a loved one, he appreciates how operators create true communities. With a background in journalism and a talent for client relations, Daniel brings a unique perspective to public relations, bridging the gap between media and senior living. Whether it’s in communication over email or a call, he always has an eye up and an ear out for the next big pitch for each community.