Every week, senior living operators across the country put out heartfelt stories about community milestones, centenarian birthdays, and new programs. You’ve likely sent press releases, tagged local reporters on social media, and crossed your fingers that something — anything — will stick. But too often, it doesn’t. The silence isn’t personal. It’s not because your
Senior living on Netflix? Now that’s something we don’t see every day. When A Man on the Inside premiered, it finally sparked a conversation that has long been overdue — how senior living is portrayed in mainstream media. Unlike many shows that rely on outdated stereotypes, this one offers a realistic and refreshing take on
How to Find Leads Amidst Senior COVID-19 and Flu Season News Would you like to break the latest senior living news about staying current on COVID-19 boosters and flu vaccinations to your leads? If so, this blog post is for you and your senior living communities. At Craft & Communicate, we understand these challenges and
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