Craft & Communicate's
Privacy Policy
At Craft & Communicate, transparency and simplicity are key. Your trust means everything to us, so we’ve crafted this Privacy Policy to explain how we collect, use, and safeguard your information in clear, plain language.
By interacting with our website or services, you agree to the collection and use of information as described in this Privacy Policy.
Why We Collect Your Data
We collect data to provide useful, engaging, and personalized content while improving your experience with Craft & Communicate. Our focus is on helping senior living communities grow, and your data allows us to better serve you with the support and information you need.
Under federal law, we must disclose how we obtain, use, and share your information. This information is important to us and we take it seriously! We’ll be as transparent as possible while protecting your data.
Information We Collect
Here’s what we may collect directly from you and nothing else:
Name
(if provided; optional)
Email address
(if provided; optional)
Messages
shared in forms
And that’s it!
By signing up for our newsletter, this same information is securely stored in MailChimp, which also tracks engagement (e.g., opens and clicks). This helps us tailor content to better meet your needs.
Automatically Collected Information
When you visit our website, we may collect data using analytics tools such as Google Analytics, Facebook Pixel, and HotJar. This data includes information like interactions with our website, browser type, and usage statistics — but nothing that specifically identifies you unless voluntarily shared. These tools help us improve your experience and refine our services.
These tools allow us to view what visitors interact with on the site and what they don’t.
*Once you exit our site, that’s it! We will never track you!*
How We Use Your Information
We use your information for the following purposes:
- To respond to your inquiries and messages.
- To deliver relevant content, newsletters, and updates (if subscribed).
- To improve our website and offerings.
- To track trends that help us create better services and resources for our clients.
We will never sell, trade, or rent your personal information to any third party.
Cookies and Tracking Tools
Our website uses cookies to enhance your online experience. These small files are stored on your device and help us remember your preferences for future visits. You can choose to disable cookies in your browser settings if you’d prefer not to use them.
Data Security and Sharing
Your data is securely confined to Craft & Communicate and its authorized personnel. We apply industry-standard measures to safeguard your information from unauthorized access or disclosure. We will not share your personal information except for purposes disclosed in this policy.
When you email us directly, your information is stored securely and used exclusively for communication with you.
Your Rights
Depending on your location, you have certain rights under laws like GDPR and CCPA. These include:
- Access to the personal data we hold about you.
- Correction of inaccurate or incomplete information.
- Erasure of data under specific circumstances.
- Opting out of certain uses of your information, like marketing emails.
Should you email us directly, we will store your information and it will be securely confined for C&C employees only. Again, we will never share your information with third parties!
Updates to This Policy
From time to time, we may update this Privacy Policy to reflect changes in our practices and services. Updates will be effective immediately upon posting on this page, and we’ll notify users of significant changes when possible.
Trademark Information
Craft & Communicate and its logo mark are proudly trademarked by the U.S. Patent and Trademark Office.
Questions?
We’re here to help! If you have questions or concerns about this Privacy Policy, please don’t hesitate to reach out via our Contact Page.