Category: Social Media

Craft & Communicate | Two happy senior females streaming video or internet browsing while talking

How Do I Use Social Media Effectively in Senior Living?

If you are adding social media to your senior living marketing strategy, then congratulations! You are helping your communities stand out in beneficial ways online to family members, seniors, referral partners, employees, and more. Having social media in your marketing toolbox helps you reach a vast audience of family members and seniors combined, and it

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Craft & Communicate | Woman using computer and smart phone at her desk

Here’s How You Manage Your Senior Living Online Reputation

Google Reviews, Social Media, and More: How To Manage and Maintain Your Senior Living Community’s Reputation Have you ever looked at a product or service you were interested in online, read a review, and changed your opinion—for better or worse—after reading it? You would be among the millions of people who do their own research

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Craft & Communicate | Jen Malloy

How to Manage Your Senior Living Facebook Page

Happy Friday, everyone! Our monthly senior living marketing tips this March covers a sore spot for a lot of you: Facebook. We work with senior living companies all across the US and often in our intro meeting, we are asked: will you manage our community Facebook pages? Fairly often, my answer is: No. Here’s why:

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